Public Private Partnership (P3) projects are likely to fundamentally impact entire transportation systems. However, most studies are focused on system modeling rather than policy analysis, and few studies have examined the impacts of P3s on real-size transportation networks. Policy guidance for devising and administering P3 contracts to improve transportation system performance while maintaining profitability is lacking. Using the transportation network of Fresno, a middle-sized city in California as an example, this study considers alternative P3 approaches for profit maximization and system cost minimization at full urban transportation network scales.